![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/2e230e5e-a09d-491e-a785-03c14e4580c9_rw_3840.jpg?h=71c309b35c9e5d3d13f014e96af820f7)
Jailson França
Graduado em gastronomia, Jailson é um chef de cozinha determinado e, apesar de jovem, carrega com ele uma bagagem de experiências e conhecimento. Já atuou em restaurantes como o Fôrno (SP), foi chef no Reserve Garden (PB), entre outros. Hoje atua no mercado de consultoria gastronômica e também em eventos como personal chef.
Nosso desafio foi construir uma linguagem visual que transmita valores como elegância e profissionalismo, buscando diferenciação e auxiliando a marca em seu posicionamento no mercado.
EN
Graduated in gastronomy, Jailson is a determined chef and, despite being young, he carries with him a baggage of experience and knowledge. He has worked in restaurants such as Fôrno (SP), was a chef at Reserve Garden (PB), among others. Today he works in the gastronomic consulting market and also in events as a personal chef.
Our challenge was to build a visual language that conveys values such as elegance and professionalism, seeking differentiation and helping the brand in its positioning in the market.
![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/460614d5-a78c-4d3d-9aa0-34fd326d6446_rw_3840.jpg?h=83a588aee6e9cd4aa74d3538c733b8a7)
![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/5e73c5cc-1ff7-4ec0-bcad-9ce11a30e2b0_rw_1920.gif?h=abb23563ec3ab7e8ed2e8c95a0dd78dd)
![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/642e7a9d-67e0-43ce-b028-8f3fcc90c48f_rw_3840.jpg?h=267f6ba062c30751c35822e75ed80af1)
![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/0fdfbc2d-6dfc-4e9f-8f88-853fd4105891_rw_3840.jpg?h=11972ef5318def521d9529ebd712cd8e)
![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/8369a2e6-a83d-4b77-920b-f107e713d0f5_rw_1920.gif?h=819e2aacec4160ec2b15d4d044332448)
![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/72aa3014-2b33-4447-b9b5-dcc7353848aa_rw_3840.jpg?h=ad7d23f19969adcec9f55a8bfcdc5ab7)
![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/c45ffd86-0f09-4fb5-8fbc-f6c769e61c37_rw_3840.jpg?h=fcd9d55ccaf065890eccf69512510a76)
![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/9fa648c7-b700-4e59-b8e0-32c2078c456c_rw_3840.jpg?h=3590c609d6e9c752dead1c291d4ed4b7)
![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/199a8c9e-8e4a-4980-b90f-132788a5233e_rw_3840.jpg?h=58aef7da868fa014bc65bab463de27e2)
![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/c980ae31-b729-484b-b06a-4cf11d63391b_rw_1920.jpg?h=27f4fd7b11a91489d7db782e553b8985)
![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/56e92ceb-3c7f-4288-b832-10d7c8a978a7_rw_3840.jpg?h=307f7346243cb105d999a8f1093508ae)
![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/af2ce844-6178-4a43-b3c3-ff80cf8c0259_rw_3840.jpg?h=02f718cb336e027385328df7057af8d0)
![](https://cdn.myportfolio.com/07d0defd-22c0-4655-9dbf-816da1802cba/324e7d46-495e-4631-8ece-d02fc87d5866_rw_3840.jpg?h=c36029924417ecd724894f8351a0139d)